BUSINESS / ORGANIZATION:
Compassionate HelpersLivonia, MI
ABOUT THE BUSINESS / ORGANIZATION:Compassionate Helpers’ founder and CEO, Lativah Greene, is the first black woman to become a Senior Care Franchisor. Her vision is to help seniors and disabled individuals around the world receive the best health care services in the comfort of their own home. Greene focuses on building a well-known brand that sets Compassionate Helpers aside from its competitors. Compassionate Helpers is the only senior care agency that offers non-medical, skilled care and outpatient physical therapy. Compassionate Helpers has served thousands of residents and employed hundreds of healthcare professionals.
THE STORY:Lativah Greene began Compassionate Helpers based on her own personal story. When her grandmother was diagnosed with diabetes and heart failure, Lativah could not find a senior care facility that would accept her insurance nor one that employed reliable caregivers. She sought to change this. Using her foundational medical experience and background in nursing, she began a dependable and reliable source for senior services; Compassionate Helpers was born.
ACCOMPLISHMENTS / ACCOLADES / AWARDS:Lativah Greene’s proudest moments are receiving her Bachelor’s Degree in Healthcare Management, Doctorate Degree in Clinical Nutrition, & Ph.D. in Natural Medicine.
Compassionate Helpers has won Senior Care Agency awards in 2015 & 2018. Compassionate Helpers has also become a franchisor; awarding territories to candidates who have the passion to operate a medical or non-medical agency.
ROADBLOCKS AND CHALLENGES:Lativah Greene is a survivor of teenage sexual abuse and domestic violence. She channeled her energy from overcoming these traumatic and devastating events to becoming extremely active about ensuring that those in need of healthcare receive it. In 2008, Greene quit her full-time job and began taking care of her bedridden grandmother who was diagnosed with heart failure and diabetes. Over the past 11 years, Greene has sharpened her skills by serving as a mentor, educator, and entrepreneur.
SUCCESS:Greene holds multiple credentials over 2 certifications and 3 degrees. She is the founder and CEO of Compassionate Helpers which is now offering franchise opportunities to investors and entrepreneurs.
RELAXATION:In her free time, Greene enjoys spending time with her fiance and children, traveling, reading books, and eating.
CONTACT INFORMATION:Lativah Greene
33150 Schoolcraft Ste L02, Livonia, MI